Continuous Ideation

Continuous ideation processes allow people to submit ideas to a municipality at any time. These processes are different from other participatory processes that have a fixed cycle. However in the majority of these processes the participants are also invited to rank the top ideas to reduce the amount of time required to filter the ideas to be reviewed by the municipality. For example in many cases only the top ranked ideas are reviewed by city officials, and in case they are feasible they are implemented. The most common problems of these processes are:

Problems

Retention

If participants do not obtain a clear feedback on the fate of their idea they disengage.

Proliferation of redundant ideas

If these processes engage a large public they risk to generate a large number of ideas that cannot be processed timely.

Co-creation bissues

In many cases the author of the idea can change the idea at any time. That implies that users that have given support to an idea might discover later that such idea has been changed.

Solutions

Retention module

An algorithm identifies and classifies users on the basis of their probability to disengage, then it sends automated messages or direct the municipality to directly contact them.

Alliances

The alliance mechanism is a gamified approach to reduction of redundancies in ideation platforms. Users are invited to ally with similar ideas in order to some the number of supports (likes) their ideas have received and have a higher chance to get their idea approved.

Embargo period & advanced notification

Empatia enforces an embargo period that combined with an advanced notification period is designed to reduce the co-creation issue. When a participants submit an idea such idea has a certain number of days to achieve the threshold of supports required for review (for example 500 likes). The Empatia ideation solution allows the author or a group to change the idea up to 7 days before the end of the process. At that moment if the idea was changed all supporters are notified and can remove their support.